OYOY living design

Danish design brand for the whole family

OYOY living design embraces the idea of being a brand for the whole family, creating interiors and toys that cater to every member. Our designs spark imagination, offering functional and stylish spaces where children can play freely while maintaining a harmonious balance of comfort and aesthetics. Every detail is thoughtfully crafted to ensure that the entire family feels at home—without compromising on style.

The universe includes OYOY living – a creative, timeless, and playful collection of home decor and furniture. OYOY MINI – a playful collection of home decor and furniture for children. OYOY ZOO – an exclusive design collection for our dear pets.

  • Luonto series

  • KARA cushions

  • Toppu Placemats

  • Toppu Series

  • Kotai Series

  • Founded in 2012 by Danish designer Lotte Fynboe, OYOY Living Design brings together childhood memories, Scandinavian simplicity and playful color combinations.

    With the goal of creating interiors that serve the whole family - from toys and kids furniture to stylish accessories for adults - the brand balances functionality with a whimsical aesthetic.

    Derived from traditional Danish design roots, each product revisits memories and re-imagines them into lasting pieces crafted with care.

  • This is the core collection of OYOY, offering refined Scandinavian-inspired design for the home. It includes furniture (benches, tables, shelving), lighting (pendants, table lamps, wall lamps), and accessories (vases, trays, cushions). The design language is clean and minimal with thoughtful color accents and high quality materials.

  • Designed for the younger set and the child-at-heart, OYOY Mini brings playful design into children’s rooms and family life. It covers Kids Furniture, Kids Textiles (rugs, cushions), Toys & Soft Toys, Kids Accessories.

  • The newest extension of the brand, OYOY Zoo is an exclusive collection dedicated to four-legged friends. It offers stylish pet-friendly design with dog beds, bowls, toys, mats and other accessories.

  • Lotte Fynboe’s design philosophy is deeply rooted in Scandinavian heritage, blending timeless simplicity with playful colour and personal memories. Inspired by childhood experiences, nature, and travel, she follows a “less is more” approach to create designs that are warm, purposeful, and enduring. Her vision is to make homes feel personal, beautiful, and alive—spaces defined by emotional depth, visual calm, and honest functionality.

    Design philosophy:

    • Functionality and longevity

    • Simple, honest aesthetics

    • Emotive inspiration

    • Playful touches

Room for the Whole Family

With the idea of being a brand for the whole family, we create interiors and toys that cater to every member. Our products bring imagination to life, offering functional common areas where kids can play freely, while maintaining a balance of comfort and aesthetics. Every detail is designed to ensure that the whole family feels at home, without sacrificing style.

oyoylivingdesign.com